PuckerUp Pickles, Inc.
p: (817) 335-5494 ext. 112
f: (817) 534-7117
BOOTH #5050 at Best New Products Show
PuckerUp Pickles Releases Single Barrel Pickles
Traditional Southern favorite, PuckerUp Pickles, reveals a brand new product line that puts a new spin on the company’s seasoned legacy. Four new unique, pioneer pickle flavors emphasize natural goodness and will retail for about $2.95 to $4.95.
Bloody Mary PuckerUps are freshly harvested, crisp cucumbers in a savory, peppered tomato brine.
Chipotle Lime PuckerUps are freshly harvested, crisp cucumbers in a roasted jalapeño brine with lime zest.
Garden Herb PuckerUps are freshly harvested, crisp cucumbers in a mixed vegetable brine with an aroma of herbs.
Garlic Baby PuckerUps are freshly harvested, crisp cucumbers in a zesty brine with chopped garlic & red pepper.
These single barrel pickles differ from the traditional pickle in their natural, fresh taste, combined with unique, high-quality ingredients. The wholesome, fresh nature of this line is conveyed on the jar labels with their primary colors and traditional designs. The products will appeal to the consumer who’s shopping for an all-natural experience as well as those who buy for gourmet-quality taste.
Frank Ferment, president of PuckerUp Pickles, Inc. explains, “Our main goal in developing this new line was to bring fresh unique products to the pickle category. These four new flavors are made without artificial colors, artificial flavors, or high fructose corn syrup.”
Visit PuckerUp Pickles in booth #5050 at the Best New Products Show or visit after the show at www.PuckerUpPicklesandMore.com.
Carolyn Millard, firstname.lastname@example.org
www.ourcompany.com or email email@example.com
booth #1234 at Great New Products Show
By Carolyn Millard, Vice President of Sales, Our Company
Our Company and the Tablet Revolution
Education has seen its share of shifts in teaching pedagogy over the past three decades, but the iPad and tablet devices have started a revolution unseen since the introduction of personal computers in schools. Computers opened the door to technology in the classroom, which then spawned the migration of overhead projectors to digital projectors and document cameras, and of course the rise of the web and interactive instruction.
While tablets are able to consolidate virtually any education technology tool into the palm of a teacher’s hand, they open the door to a new way of curriculum delivery and how students interact with the curriculum. Teachers are able to reach each student individually and foster whole class instruction simultaneously. It’s the tablets that are driving the new pedagogy.
While tablets are fast becoming the center point for tools that create and deliver curriculum, some elements cannot be achieved with them alone. Tablets require supporting solutions and apps to achieve their full potential but also require maintenance, storage, and security. This is where Our Company enters the picture.
Our Company’s WonderCam is a wireless streaming camera solution to push live video of physical content directly to an iPad, Android, or Windows tablet. WonderCam keeps your tablet mobile while delivering live content combined with interactive lesson development tools and full lesson recording. The recorded lesson can be immediately uploaded to the cloud for student review, lessons for substitute teachers, or flipped for student content development.
Next is the new WonderCamSync, Our Company’s solution for syncing, charging, storing, and securing tablets. Combining all elements needed to properly maintain and secure tablets in the classroom, Our Company has developed an all-in-one solution with a value that is unmatched by any other product.
Our Company has a dedicated history of supporting education through solutions that help teachers effectively create and deliver curricula. As present and future revolutions in teaching pedagogy occur, Our Company will continue to lead innovation in education technology to promote, foster, and maximize curriculum effectiveness.
Interview Subject, Jesse L, Head of Operations, Sample Company
www.samplecompany.com or call 555.555.5555
Booth # 1234 at the Winter Show
Attached photo: headshot of Jesse L.
SAMPLE COMPANY’S NEW ‘HEAD CHEF AND MARKETING GUY’
Q: Tell us a little about yourself.
A: I grew up around family farms and restaurants. So, I think I had the best of both worlds! I not only learned the love of food, but also a love and appreciation of the land. I have been in restaurants for over 23 years as a chef or owner for most of that time. It has been a rough life at times, yet I absolutely love it. When the opportunity to join the Sample Company team arose, I knew it was where I would be able to combine all my culinary loves. Since I had been using the company’s products for a long time in my own kitchens, it just made sense.
Q: Why “head chef and marketing guy”?
A: Being hands-on, I work directly with distributors, brokers, and consumers to develop new businesses all around the country. I also work with other chefs to create and share healthy recipes.
Q: What makes Sample Company so different?
A: Following in the footsteps of our founder, we use only the best ingredients. But, our main emphasis is on the time-tested artisanal process that allows us to get the best flavor and balance for the finest products in the marketplace.
Q: How many varieties of your products do you offer?
A: We currently offer a couple dozen different flavors. This covers both the necessities of the commercial kitchens and professional chefs, as well as diversity in retail for the home chef and food enthusiast to experience cooking in a whole new healthy way.
Q: Are you creating any new varieties?
A: We are always considering what the consumer is looking for and continue to experiment with new ideas and recipes. We just introduced our newest product, which is something that we’re confident will be enthusiastically embraced by the market.
DEALER-LEVEL DIAGNOSTIC TOOLS FOR INDEPENDENT WORKSHOPS
Q: Tell me about Sample Company and what you’re bringing to SEMA this year.
A: We represent a diagnostic tool designed and manufactured in Italy by Another Company. This diagnostic tool is a dealer-level tool designed to diagnose the complete car such as, engine, transmission, ABS, suspension and allows for coding and adaptation of control units. This offers independent workshops around the world a dealer-level diagnostic tool for their day-to day business to repair high-line exotic cars.
This year at SEMA, we are introducing new software. This opens up another choice for independent workshops. Sample Company also offers technical support, with an in house staff of engineers who can log into the system in real time, if it is necessary to help the workshop that’s actually working on the car.
Q: What can you tell me about the costs involved?
A: Well, the most important thing is that we’re not necessarily talking about a whole bunch of cash up front. We offer terms up to XX months on these products with approved credit, which allows purchase of these tools on a monthly payment plan. You can also buy the software in stages, adding software bundles for specific product lines as you need them. For instance, if you get the initial hardware and the software, but then later, you’d like to add another module to expand your business, you can do that. You don’t have to buy all of it at one time. Our price point is substantially less than that of our competition, and we still offer tech support and updates.
Q: It sounds like this product almost sells itself. Is that the case?
A: This product does sell itself once people know about it. In the high-end automotive market, this has become standard of the industry for independent workshops. On the German side, this is something that’s new for us, but we’re confident that we offer a better value than our competitors, so once people here at SEMA take a look, they’re going to be impressed.
Q: What’s coming up for you a little farther down the road?
A: Coming up in the future, we plan to offer performance tuning software, but right now we’re actively looking for regional distributors.
*This Sample Interview was adapted from an article that was originally published in Aftermarket Daily News, a publication of Oser Communications Group, which is not affiliated with SEMA or any other organization.
Here are some quick tips for writing marketing copy that will start your sales conversation with prospective buyers even before they reach your trade show booth.
Finally, if you’re writing an article for insertion into an Oser Communications Group trade show publication, remember that Oser Communications Group has an experienced editorial staff ready to help you out. Whether you get stuck and need a friendly suggestion about how to get started or you’d like to have someone glance over your draft and give you suggestions about how to smooth out your article’s flow, a five-minute phone call to our editorial staff might save you hours of stress. Don’t hesitate to give us a call at 520.721.1300 and ask for the editorial department.